For every item purchased on Fiber Optics Eyewear, we plant a tree. Well not us personally; we partner with Carbon Neutral Charitable Fund. They carefully select native species that support natural ecosystems and wildlife, creating habitats that are more resilient to Australia’s climate. Planting only occurs in winter (June to August), and sites are 100% reliant on natural rainfall. Planting sites are then independently monitored for progress for the first 3 years. The trees are protected for up to 100 years, so they can capture carbon to combat climate change. AWESOME.